Most People are not that satisfied with their internet service provider (ISP) is nothing new. Upto 38% of home internet users changed service providers for one reason or another in the three years prior to the study. The two main reasons for these changes were:
1. Price of Internet Service provided
2. Performance of Internet Service provided
From slow speeds to extensive downtime and exploitative early termination fees, people do not like feeling beholden to their internet service provider any more than they do their airlines.
Perhaps the fact that there has been a significantly slower adoption of traditional broadband services in recent times is a testament to how much people typically abhor their ISPs across the globe.
A huge world’s population, now use their smartphones as their primary internet source at home. At least over 75% of Nigerians use ONLY their smartphones as their preferred point of access to the internet.
What Does This Mean to the Entrepreneur?
It means there is a considerable gap in the ISP business niche.
If you can find a way to provide people with high-speed internet and reliable, affordable broadband, there is a huge market out there ready for the taking.
As price and performance are the two main complaints — if you can sort these issues out for people, then you can capture that market.
HOW TO START YOUR OWN WISP
To start your own ISP Business, you have to start thinking of how you can start small to offer an Internet service to the Large chunk of People who uses more of there Mobile Device to access Internet, since there are more population of People in this segment. Your Target Market will be more of
1. Business Owners
2. Mobile Internet Users
and lots more
WHAT IS WISP
According to Searchmobilecomputing. A wireless Internet service provider (WISP) is an Internet service provider (ISP) that allows subscribers to connect to a server at designated hot spots (access points) using a wireless connection such as Wi-Fi. This type of ISP offers broadband service and allows subscriber computers, called stations, to access the Internet and the Web from anywhere within the zone of coverage provided by the server antenna. This is usually a region with a radius of several kilometers.
HOW DO I GET STARTED
To Get started, Kindly Contact us for an WISP Business Setup Consultation Service on 07062940253